Job Details

Organizations of all sizes are sprinting to build modern applications that will drive top line revenue and differentiate their businesses. VMware is uniquely positioned to help our customers succeed at application and infrastructure transformation with the Modern Apps and Management Group's Tanzu portfolio of cloud native products. Come join the VMware Tanzu Marketplace Solutions & RTM Marketing team to lead Product Marketing for the Tanzu Ecosystem of our channels business.Channel partners are a major driver of VMware's business. We are seeking a strong, dynamic and results oriented leader to help drive marketing efforts with key strategic channel partners. In this role, you will own marketing with and for key strategic partners (such as Dell, Lenovo, Fujitsu etc.) with the goal of driving customer adoption of the Tanzu suite of products.**Success in the Role: What are the performance outcomes over the first 6-12 months you will work toward completing?**Performance outcomes over the year would include clearly defined and executed product marketing strategies for our strategic Channel / RTM partners including but not limited to messaging development, targeted campaigns, event participations, webinars, seller enablement initiatives and other marketing activities aimed at driving annual business goals. The ability to work within a globally matrixed environment and build relationships and influence stakeholders from multi-disciplinary teams (Marketing, Solutions, Sales, Technology, Product) is critical to success. Your ability to adapt and, lead in a fast-paced dynamic environment will be critical in this role. You ideally should have 3-5+ years of experience in software product marketing, product management, product strategy or management consulting role is preferred.**The Work: What type of work will you be doing? What assignments, requirements, or skills will you be performing on a regular basis:**Responsibilities may include, but are not limited to:Job Responsibilities+ Drive and own Tanzu portfolio and product messaging to and with strategic channel partners+ Deliver compelling messaging and positioning, go-to-market strategy reinforcing our core messages and driving awareness of VMware Tanzu within the channel partner sales teams and end user community+ Develop and maintain joint quarterly marketing plans and KPIs for our channel partners+ Define scalable sales enablement programs to drive knowledge of Tanzu products within the partner base+ Define priorities, investment model, and success metrics for our marketing efforts with strategic channel partner+ Execute co-marketing activities, including targeted campaigns with partners to drive acquisition of new customers and build a strong sales pipeline through partners+ Collaborate with key stakeholders across Sales, Product Management, Partner and RTM org, Sales Operations, Corporate Marketing to drive at defined outcomes+ Assess competition and develop battle cards and joint solution messaging with partner solutions**What is the leadership like for this role? What is the structure and culture of the team like?**Reporting to Sr. Group Manager – Partner Marketing, you will hold a role as part of Solutions and RTM product marketing organization, which is focused on defining messaging, sales enablement, feeding campaigns and collaborating across business units to promote and amplify product value propositions. Be a part of a dynamic, fast-paced team that is highly focused on delivering impact for our customers**Category :** Marketing**Subcategory:** Product Marketing**Experience:** Manager and Professional**Full Time/ Part Time:** Full Time**Posted Date:** 2022-04-19VMware Company Overview: At VMware, we believe that software has the power to unlock new opportunities for people and our planet. We look beyond the barriers of compromise to engineer new ways to make technologies work together seamlessly. Our cloud, mobility, and security software form a flexible, consistent digital foundation for securely delivering the apps, services and experiences that are transforming business innovation around the globe. At the core of what we do are our people who deeply value execution, passion, integrity, customers, and community. Shape what's possible today at mware.com.Equal Employment Opportunity Statement: VMware is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind: VMware is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at VMware are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV Status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. VMware will not tolerate discrimination or harassment based on any of these characteristics. VMware encourages applicants of all ages. Vmware will provide reasonable accommodation to employees who have protected disabilities consistent with local law.